Why “Quality” Is Shaping the Future of the Industry
— Li Weihao on WINNOTIME
作者：李伟浩
深圳市钟表质量检验中心（SWQC®）运营总监
WINNOTIME 钟表类目特别邀请质量顾问
By Weihao Li
Business Director, Shenzhen Watch & Clock Quality Test Center (SWQC®)
Specially Invited Quality Advisor, WINNOTIME (Watch Category)
在我从事钟表行业的二十多年中，我反复见证一个清晰而稳定的事实：
真正决定一个产业平台是否具有长期价值的，并不是规模有多大、现场有多热闹，而是它是否建立在可信任的专业共识之上。
Over more than two decades in the watch industry, I have repeatedly observed a clear and consistent truth:
the long-term value of an industry platform is not defined by its scale or the level of excitement it generates, but by whether it is built upon trusted professional consensus.
这正是我理解并参与 WINNOTIME 的根本原因。
This is precisely the fundamental reason why I choose to understand, engage with, and participate in WINNOTIME.
在我看来，WINNOTIME 并不只是一个展会，甚至不只是“深圳手表周”的升级形态。
它更像是一个以质量、专业与开放对话为底层逻辑的产业协同平台——一个让不同角色能够在同一专业语境中进行交流与判断的公共空间。
In my view, WINNOTIME is not merely an exhibition, nor simply an upgraded version of Shenzhen Watch Week.
It represents a collaborative industry platform grounded in quality, professionalism, and open dialogue—a shared space where different stakeholders can communicate and make judgments within a common professional framework.
质量不是终点，而是共同语言
Quality as a Common Language, Not a Final Check
作为第三方质量检验机构的从业者，我长期习惯从“标准”“数据”“可验证性”出发思考问题。
As a professional working within a third-party quality testing institution, I naturally approach issues through the lenses of standards, data, and verifiability.
而让我对 WINNOTIME 产生高度认同的关键，在于它并未将质量视为后台或附属角色，而是将其明确放在舞台中央，作为连接参展商、采购商与行业认知的核心语言。
What truly distinguishes WINNOTIME, and what I strongly identify with, is that quality is not treated as a backstage or auxiliary function. Instead, it is deliberately placed at the center—as the core language connecting exhibitors, buyers, and broader industry understanding.
在 WINNOTIME 的语境中，质量并非简单的“合格与否”，而是一套可以被理解、被解释、被讨论、也可以被学习的专业体系。
Within the WINNOTIME framework, quality is not merely a question of pass or fail.
It is a professional system that can be understood, explained, discussed, and learned.
这对于当下的钟表行业尤为重要。
This is particularly critical for today’s watch industry.
当传统制表、智能穿戴、新材料应用与跨境市场不断交汇，如果缺乏清晰且可共享的质量共识，交流往往只能停留在表层。
WINNOTIME 正是在尝试系统性地回应这一现实问题。
As traditional watchmaking, smart wearables, new materials, and cross-border markets increasingly converge, meaningful exchange often remains superficial without a clear and shared understanding of quality.
WINNOTIME is consciously and systematically addressing this challenge.
一个值得参与的平台，必须对行业负责
A Platform Must Be Accountable to the Industry
在我看来，一个成熟且负责任的产业平台，至少应承担三层清晰的责任。
In my view, a mature and responsible industry platform must fulfill at least three clearly defined responsibilities.
第一，对参展商负责——
帮助品牌清楚表达自身产品的技术边界、品质优势与合规状态，而不仅仅是展示外观或概念。
First, accountability to exhibitors —
helping brands clearly articulate their technical boundaries, quality strengths, and compliance status, rather than focusing solely on appearance or concepts.
第二，对采购商负责——
让他们在复杂、多样的选择中，拥有可被验证、可被信赖的判断依据。
Second, accountability to buyers —
enabling them to make decisions based on verifiable and trustworthy criteria amid complex and diverse options.
第三，对行业的长期发展负责——
推动知识、标准与实践的持续升级，而不是一次性的交易撮合。
Third, accountability to the industry’s long-term development —
advancing knowledge, standards, and best practices over time, rather than facilitating one-off transactions.
WINNOTIME 在设计深圳手表周及其相关板块时，并未单纯追求视觉效果或规模感，而是有意识地为技术交流、质量教育与专业对话预留空间。
In designing Shenzhen Watch Week and its associated programs, WINNOTIME has not merely pursued visual impact or scale, but has deliberately reserved space for technical exchange, quality education, and professional dialogue.
也正因如此，我选择以“质量顾问”的身份深度参与其中——
不是为了提供一次性的检测支持，而是参与一个长期平台专业结构的建设过程。
For this very reason, I chose to engage deeply as a “Quality Advisor”—
not to provide one-time testing support, but to contribute to the long-term professional architecture of the platform.
从“看展”走向“理解产业”
From Viewing Products to Understanding the Industry
我个人非常认同 WINNOTIME 所倡导的一点理念：
展会不应只是“看产品”，而应帮助人“理解产业”。
I strongly support one core philosophy advocated by WINNOTIME:
exhibitions should not merely allow people to view products, but should help them understand the industry behind them.
当采购商真正理解一款腕表背后的制造逻辑、测试方法与质量体系时，交易本身会变得更加理性、稳定且可持续。
When buyers genuinely understand the manufacturing logic, testing methodologies, and quality systems behind a watch, transactions become more rational, stable, and sustainable.
同样，当品牌能够清楚表达自身在质量与标准层面的思考，其价值也更容易被准确识别与长期认可。
Likewise, when brands clearly articulate their thinking around quality and standards, their value can be more accurately recognized and sustained over the long term.
在这一意义上，深圳手表周在 WINNOTIME 框架下所呈现的，不再只是一个年度时间节点，而是一个推动行业认知升级的专业场景。
In this sense, Shenzhen Watch Week, under the WINNOTIME framework, evolves beyond an annual calendar event into a professional setting that drives industry-wide understanding.
结语：让专业回到舞台中央
Closing: Returning Expertise to the Center Stage
在今天这个信息高度密集、却普遍面临信任稀缺的时代，我愈发确信：
真正高质量的平台，一定是让专业站在舞台中央的平台。
In today’s era of information abundance but widespread trust scarcity, I am increasingly convinced that
the most valuable platforms are those that place expertise at the center.
WINNOTIME 正在尝试构建的，正是这样一个空间——
一个让品牌、制造者、采购商与行业机构，能够基于质量、专业与长期价值展开对话的公共平台。
WINNOTIME is working to build precisely such a space—
a public platform where brands, manufacturers, buyers, and institutions can engage in dialogue grounded in quality, professionalism, and long-term value.
而这，也正是我选择参与并持续支持 WINNOTIME 与深圳手表周的根本原因。
And this is the fundamental reason why I choose to participate in and continue supporting WINNOTIME and Shenzhen Watch Week.
官网| OFFICAL WEBSITE
Inspection & Testing for Watch & Clock All in SWQC-SWQC
深圳市钟表质量检验中心
领英| Linkedin
https://www.linkedin.com/company/shenzhen-watch-clock-quality-test-center-swqc
运营 × 深圳市钟表与智能穿戴研究院
来源 × 深圳市钟表质量检验中心
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