三天时间，涅槃重生；一次重启，引领未来。
6月26日至28日，31届深圳手表周暨2026穿戴创新展（China Watch Week & WINNOTIME 2026）在深圳会展中心（福田）成功举办。
这不仅是一场展会的回归，更是一次关于产业升级、创新融合与未来发展的集中展示。
时隔七年，深圳钟表展以全新的品牌形象和更加开放的产业定位再次回到行业视野。从传统钟表产业延伸至智能穿戴、精密制造、新材料、新工艺、人工智能等创新领域，WINNOTIME正以更加国际化、多元化的姿态，打造连接全球产业资源的重要平台。
七年之后，再次出发
A New Beginning After Seven Years
深圳是中国钟表产业的重要发源地，也是全球最完整的钟表产业链聚集地之一。
三十余年来，深圳手表周见证了中国钟表产业从制造走向品牌、从跟随走向创新的发展历程。如今，在新的产业环境下，第31届深圳手表周暨2026穿戴创新展以“创新引领未来，时间证明一切”为主题，完成了一次意义非凡的品牌焕新。
这不仅是名称上的升级，更代表着展会定位的全面拓展——从传统钟表展示平台，迈向集品牌发布、产业交流、供应链协同、智能穿戴、国际合作于一体的综合性产业平台。
从钟表展，到穿戴创新展
Watch Fair to a Wearable Innovation
本届展会围绕品牌成表、智能智造、AI数字化赋能等多个板块展开，机械腕表、智能手表、智能眼镜等创新产品同台亮相，AI算法、健康监测、空间感知、精密制造等前沿技术集中展示，呈现出传统钟表产业与智能穿戴产业深度融合的发展趋势。
首次亮相的表友荟、国潮馆和穿戴创新园，以及围绕产业创新打造的多个论坛、新品发布、国际交流等十多个系列活动，让展会不仅成为产品展示的平台，更成为产业链上下游交流合作的重要枢纽。
展馆内，两种不同的发展节奏同样令人印象深刻：一边是钟表爱好者驻足机械机芯、复杂功能与高级制表工艺，另一边则是年轻观众围绕AI算法、健康监测、续航能力等智能终端展开热烈讨论。
两类消费群体、两种产业逻辑在这里交汇，也折射出时间产业正在经历的一场深刻变革——传统制表与智能穿戴并非彼此替代，而是在融合中不断拓展新的发展边界。
深圳制造，为产业升级提供坚实底气
作为全国唯一两度获评"中国钟表之都"的城市，深圳拥有全国最完整、最成熟的钟表产业链，也是全球重要的钟表及智能穿戴制造基地。
目前，深圳拥有钟表企业1,000余家，产业规模约680亿元，零部件本地配套率超过95%；全国钟表行业十强企业中，深圳占据七席，国产品牌销售额占全国70%以上；深圳制造的手表约占全国总产量53%、全球42%，全球近九成智能手表硬件同样来自深圳供应链。
这种产业优势，不仅体现在品牌，更体现在长期积累形成的精密制造能力。
作为全国唯一两度获评"中国钟表之都"的城市，深圳拥有以深圳市光明区"时间谷"为代表，一批钟表及精密制造企业构建起覆盖设计研发、零部件加工、表面处理、检测认证、整机制造等完整产业体系。
从微米级齿轮加工、游丝制造，到精密镀膜、蓝宝石加工、新材料应用，深圳钟表产业数十年来沉淀的制造能力，正不断延伸至智能穿戴、消费电子、医疗健康等更多新兴领域。
越来越多成长于钟表产业链的企业，已成为苹果、华为、三星等国际品牌的重要供应商，成为“智能手表、智能眼镜、智能戒指、智能头盔”等产品的核心生产商，也让深圳制造不断迈向更高技术、更高附加值的发展阶段。
创新生态，让产业拥有更多可能
Building Innovation Ecosystem
相比过去聚焦产品展示，本届展会更加注重产业生态的构建。
展会期间，来自国内外钟表品牌、独立制表人、精密制造企业、智能穿戴企业、检测认证机构、行业协会以及国际组织齐聚深圳，共同探讨产业发展的新方向。
粤港钟表研讨会、大湾区穿戴产业创新论坛、精密时代论坛、Z时代消费行为论坛等多场专业论坛，围绕产业升级、智能制造、消费趋势、国际合作、原创设计等议题展开深入交流，为行业发展带来了更多新的思考。
与此同时，世界陀飞轮日、新品发布、艺术展览、公益项目、国际交流等系列活动，也进一步丰富了展会内容，让技术、文化、公益与产业实现更加紧密的融合。
展会期间，官方网站、微信公众号以及LinkedIn、Instagram、Facebook等海外社交平台持续发布展会资讯，越来越多国际品牌、行业组织、海外媒体和专业观众开始关注深圳钟表产业、中国原创设计以及中国精密制造的发展成果，进一步提升了深圳作为国际时间产业交流平台的影响力。
从精密制造迈向AI时代
Precision Manufacturing to the AI Era
如果说过去，深圳凭借完整的产业链成为世界重要的钟表制造中心，那么今天，人工智能正为这条产业链注入新的增长动能。
近年来，深圳持续推动现代时尚产业、智能终端产业和人工智能产业融合发展。钟表产业作为现代时尚产业的重要组成部分，被纳入深圳"20+8"战略性新兴产业集群；《人工智能终端产业发展行动计划》的发布，则进一步推动AI终端、智能穿戴、健康监测、空间感知等技术加速落地，为产业发展打开新的增长空间。
如今，智能穿戴产业的竞争，已从单一硬件性能比拼，逐渐转向数据精度、AI算法与应用场景的综合竞争。
传统钟表产业所积累的精密制造能力，与人工智能、传感器技术、新材料技术不断融合，为深圳打造世界级智能穿戴产业集群奠定了更加坚实的基础。
一场展会，到一个连接全球产业的平台
More Than an Fair
对于WINNOTIME而言，展会的意义早已超越三天的展期。
这里不仅汇聚品牌，也连接供应链；不仅展示产品，也促进合作；不仅关注制造，更关注创新；不仅立足深圳，也面向全球。
从钟表到智能穿戴，从精密制造到人工智能，从品牌展示到产业协同，WINNOTIME正逐步成长为连接全球时间产业的重要平台，持续推动创新资源、产业资源与国际资源的深度融合。
未来，深圳手表周暨穿戴创新展将继续秉持开放、创新、合作的发展理念，汇聚全球品牌、企业、科研机构及行业组织，共同探索时间产业与智能穿戴产业发展的更多可能。
时间，正在给出更好的“表”达。
而深圳，也正以创新为笔，以产业为墨，书写属于中国时间产业的下一篇章。它链接全球，但又有别于全球其他地区的“手表周”。它以围绕产业高质量发展的“高度”、以触及消费者穿戴需求的“角度”、以覆盖全产业链的“广度”、以贴心服务的“温度”、以论坛会议嘉宾讨论的“深度”、以00后创业者到全球百年品牌的“厚度”，多元化多维度地呈现丰富的内涵。
感谢每一位参展商、合作伙伴、行业同仁、媒体朋友及观众的支持与参与。
期待下一次相聚，在深圳共同见证新时间产业迈向新的高度。
01.Three remarkable days. One bold comeback. A new vision for the future.
From 26–28 June, the 31st China (Shenzhen) Watch Week & WINNOTIME 2026 was successfully held at the Shenzhen Convention & Exhibition Center (Futian).
More than the return of a long-established exhibition, the event showcased a new chapter of industrial transformation, cross-sector innovation and future development.
After a seven-year hiatus, Shenzhen's watch exhibition returned with a refreshed identity and a broader industry vision. Expanding beyond traditional watchmaking, WINNOTIME now embraces smart wearables, precision manufacturing, advanced materials, innovative production technologies and artificial intelligence, positioning itself as a global platform that connects industrial resources, technology and international collaboration.
02.Shenzhen is one of China's birthplaces of the watch industry and home to one of the world's most complete watch manufacturing ecosystems.
Over the past three decades, China (Shenzhen) Watch Week has witnessed the industry's transformation—from manufacturing to branding, and from following global trends to driving innovation.
Against today's rapidly evolving industrial landscape, the 31st China (Shenzhen) Watch Week & WINNOTIME 2026, themed "Innovation Leads the Future. Time Proves Everything.", marked a significant brand transformation.
This was far more than a name change. It represented a complete upgrade of the exhibition's positioning—from a traditional watch exhibition into a comprehensive industry platform that integrates brand launches, industry exchange, supply chain collaboration, smart wearables and international cooperation.
03.The exhibition featured dedicated zones covering branded watches, intelligent manufacturing and AI-powered digital solutions. Mechanical watches, smartwatches and smart glasses were showcased alongside breakthroughs in AI algorithms, health monitoring, spatial sensing and precision manufacturing, highlighting the growing convergence between traditional watchmaking and the smart wearable industry.
Making its debut this year, Watch Plaza, China Wave, and the Wearable Park became major highlights of the exhibition. Together with more than a dozen forums, product launches and international exchange events, they transformed the show from a product showcase into a vibrant platform for collaboration across the entire value chain.
Inside the exhibition halls, two distinct scenes unfolded side by side. Watch enthusiasts gathered around mechanical movements, complicated timepieces and fine watchmaking craftsmanship, while younger visitors explored the latest advances in AI algorithms, health monitoring, battery performance and next-generation wearable devices.
These two audiences—and two industrial ecosystems—met under one roof, reflecting a broader shift in the time industry. Traditional watchmaking and smart wearables are not competing paths. Instead, they are evolving together, opening up new opportunities through integration rather than replacement.
04.As the only city in China to have twice been awarded the title of "Capital of Watches in China," Shenzhen is home to the country's most comprehensive and mature watch industry supply chain. It is also one of the world's leading manufacturing hubs for both watches and smart wearable devices.
Today, Shenzhen is home to more than 1,000 watch-related enterprises, generating an industry output of approximately CNY 68 billion. More than 95% of watch components can be sourced locally, creating one of the industry's most complete supply chains.
Seven of China's top ten watch companies are based in Shenzhen, and domestic brands from the city account for more than 70% of national sales. Watches manufactured in Shenzhen represent around 53% of China's total production and approximately 42% of global output. At the same time, nearly 90% of the world's smartwatch hardware is supplied through Shenzhen's manufacturing ecosystem.
This competitive advantage extends well beyond brand recognition. It is rooted in decades of accumulated expertise in precision manufacturing.
Represented by Time Valley in Shenzhen's Guangming District, a growing cluster of watchmaking and precision manufacturing companies has established a complete industrial ecosystem covering design and R&D, component manufacturing, surface finishing, testing and certification, and complete product assembly.
From micron-level gear machining and hairspring production to precision coating, sapphire processing and advanced materials, the capabilities developed through decades of watchmaking continue to expand into smart wearables, consumer electronics, healthcare technologies and other emerging industries.
An increasing number of companies that grew out of Shenzhen's watch supply chain have become key suppliers to leading global brands including Apple, Huawei and Samsung. Today, they manufacture core components for products such as smartwatches, smart glasses, smart rings and smart helmets, driving Shenzhen's manufacturing industry toward higher technology content and greater added value.
05.Beyond showcasing products, this year's exhibition placed greater emphasis on building an ecosystem that supports long-term industry development.
Throughout the event, domestic and international watch brands, independent watchmakers, precision manufacturers, smart wearable companies, testing and certification organizations, industry associations and international institutions gathered in Shenzhen to explore new opportunities for collaboration and future growth.
Professional forums including the Guangdong-Hong Kong Watch Symposium, the Greater Bay Area Wearable Industry Innovation Forum, the Precision Era Forum, and the Generation Z Consumer Trends Forum brought together industry leaders and experts to discuss industrial upgrading, intelligent manufacturing, changing consumer preferences, international cooperation and original design. These conversations offered fresh perspectives on the future of the industry.
The exhibition was further enriched by a diverse programme of activities, including World Tourbillon Day, product launches, art exhibitions, public welfare initiatives and international exchange events. Together, these activities demonstrated how technology, culture, philanthropy and industry can reinforce one another.
The event also maintained an active presence across its official website, WeChat Official Account and international social media platforms including LinkedIn, Instagram and Facebook. As a result, an increasing number of international brands, industry organizations, overseas media and professional visitors turned their attention to Shenzhen's watch industry, China's original watchmaking capabilities and the achievements of its precision manufacturing sector, further strengthening Shenzhen's position as an international platform for the global time industry.
06.If Shenzhen once became one of the world's leading watch manufacturing centres because of its complete industrial chain, artificial intelligence is now becoming the next engine of growth for that ecosystem.
In recent years, Shenzhen has accelerated the integration of its modern fashion industry, intelligent terminal industry and artificial intelligence sector. As an important part of the city's modern fashion industry, watchmaking has been included in Shenzhen's "20+8" Strategic Emerging Industries Cluster Initiative, while the AI Terminal Industry Development Action Plan is accelerating the adoption of AI-powered devices, smart wearables, health monitoring technologies and spatial sensing applications, creating new opportunities for industrial growth.
Today, competition within the smart wearable industry is no longer defined solely by hardware performance. Instead, success increasingly depends on data accuracy, AI capabilities and real-world applications.
The precision manufacturing expertise built over decades by Shenzhen's watch industry is now combining with artificial intelligence, sensor technologies and advanced materials, laying an even stronger foundation for the city to become a world-leading hub for the smart wearable industry.
07.For WINNOTIME, the value of the exhibition extends far beyond three days.
It is a place where brands meet supply chains, products create partnerships, manufacturing drives innovation and Shenzhen connects with the world.
From traditional watches to smart wearables, from precision manufacturing to artificial intelligence, and from product displays to industry-wide collaboration, WINNOTIME is steadily evolving into a global platform for the time industry, bringing together innovation, industrial resources and international partnerships.
Looking ahead, China (Shenzhen) Watch Week & WINNOTIME will continue to embrace openness, innovation and collaboration, welcoming brands, manufacturers, research institutions and industry organizations from around the world to explore new opportunities across both the watchmaking and smart wearable industries.
08.Innovation is redefining the meaning of time.
With innovation as its driving force and industry as its foundation, Shenzhen is writing the next chapter of China's time industry.
Rather than simply following the model of other watch weeks around the world, Shenzhen is creating a platform with its own distinctive identity—one built on high-quality industrial development, consumer-focused innovation, complete supply chain integration, thoughtful services and meaningful dialogue.
From emerging entrepreneurs born after 2000 to century-old international brands, from technical breakthroughs to cultural exchange, WINNOTIME brings together diverse voices and perspectives that reflect the full depth and vitality of today's time industry.
As the exhibition continues to grow, it is becoming more than a trade event. It is a platform where manufacturing meets creativity, where innovation meets collaboration, and where Shenzhen engages with the global industry.
09.We extend our sincere appreciation to every exhibitor, partner, industry colleague, media representative and visitor whose support and participation made this event possible.
We look forward to welcoming you back to Shenzhen, where together we will witness the next chapter in the evolution of the global time and wearable industries.
运营 × 深圳市钟表与智能穿戴研究院
来源 × WINNOTIME
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