True Brand Group, headquartered in the world-renowned Chinese jewelry capital - Shenzhen, was founded by Mr. Qiu Zisang, the winner of First Chinese Double Excellent Private Entrepreneurs and also researcher specially invited by China Academy of Management Science, who was playing a leading role and striving hardly together with then-current jewelry elites from the establishment.
Originated from a time-honored true brand created by forefathers and in the charge of from generation to generation, it has become a diversified company group covering jewelry, real estate, financial investment.True Brand Group owns the International True Brand Industrial Park with an area of 100,000 and has ten wholly-owned subsidiaries.It has introduced the world’s most advanced research, development equipments and technologies, and owns a jewelry design team that is the most excellent at home and abroad and a high quality, highly responsible and bravely innovative management team.Famous as a large-sized group engaging in different business areas, it takes “true feeling, true product and true brand” as its brand concept and “quality first, honest operation, pragmatic innovation, pursuit of excellence” as its development tenet。